2020 Kelley Blue Book Names Honda “Best Value Brand”

July 13th, 2020 by

The 2020 Kelley Blue Book has confirmed what Honda owners have known for years, by awarding Honda its “Best Value Brand” in recognition of Honda’s quality, reliability, durability, style, and resale value.

The 2020 Brand Image Awards* are based on consumer automotive perception data from Kelley Blue Book’s Brand Watch study. Brand Watch is an online brand and model perception tracking study, which taps into more than 12,000 in-market new-vehicle shoppers annually on KBB.com, and offers insight into how shoppers perceive important factors driving their purchase decisions, including capturing brand and model familiarity and loyalty among new-car shoppers.

Honda owners on Long Island and New York City agree overwhelmingly with the results. A quick, informal quiz of Honda owners, from Valley Stream, Lynbrook, Malverne, and Woodmere echo the results of the Kelley Blue Book award, especiially customer loyalty to the Honda brand. Most notably the lasting value customers attribute to their vehicle, whether it be an Accord, Civic, or America’s favorite SUV, the CRV.

Honda of Valley Stream offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies. The Honda lineup includes the Fit, Civic, Insight and Accord passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. Honda’s electrified vehicle lineup includes the Insight hybrid-electric sedan, Accord Hybrid, CR-V Hybrid.

Honda has been building automobiles in America for more than 37 years and currently operates 19 major manufacturing facilities in North America. In 2019, more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

Honda vehicles are available for purchase or lease at our Honda of Valley Stream dealership. Schedule a test drive today. Call (516) 882-3707

*Best Value Brand awarded to Honda 2015–2020. 2020 Kelley Blue Book Brand Image Awards are based on the Brand Watch study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
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